'The Assassin' is a Chinese-language film. Often in foreign-language films, they try to hide it in their marketing material, but The Assassin has it right in the middle of the poster to draw attention to it - this shows an unconventional attitude.
The background of the poster has a very arthouse look, the pastel watercolours indicating this most prominently.
The director, Hou Hsiao-Hsien is in large writing as a previous credit, but there are no other names on the poster. Hou is a big name in Taiwan and mainland China, so this makes sense in this case.
In the background of the poster are some things that look almost like smoke or clouds, perhaps connoting a smoking gun. This is reinforced by the weapon the actress has in her hand.
Many awards are also placed in large type in the bottom half, reinforcing the arthouse audience.
The actress is also brought to prominence through hiding two of the letters of the title behind her.
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